a new custom hand lettered logo in silver for Anna Mardo

New logo design for Photographer Anna Mardo

When Anna first approached me, she did so because she felt she wanted to revamp her brand. She had outgrown her old name „Schokoladenseiten“ and felt that her logo and website no longer represented her brand. Anna has evolved so much, has grown as a person and her style of work has also matured and changed, so that the old identity simply felt too small and outdated. And when you feel that your old look feels like it is holding you back, you might even cringe when looking at your own logo, you know it`s time to let go and move on.

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How to define and choose your ideal customer archetype

how to choose and define your ideal customer It is so important and yet it gets overlooked often – choosing your own ideal customer archetype. You might actually think that you don’t really have much say in this, and you will take whatever comes along, but really, there is a much better and more effective strategy to this. And it will actually help you create more meaningful relationships with your customers and a business you feel aligned with.

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Logo design and Branding for photographer Björn Wessel

Logodesign and branding for Photographer Björn Wessel   Björn wanted a new design for his business that would really communicate his values and set him apart from all those other wedding photographers. We analyzed his style and realized that he was not the typical wedding photographer, all set in pastels, watercolor washes and flowers. Very far from it, actually. He defined himself as a gentleman though and through, usually wearing a suit and a bow tie when he was shooting a weddings. So we created a black and white design for the new branding around this manly feel.  The new design would be very reduced in color and just use black, white and gold. The feel we wanted to create was one of casual elegance.

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Logodesign for Trauung mit Herz and Weddings by Silke

Logodesign, branding, Schriftzug, lettering, calligraphy, Kalligrafie, design, corporate design, corporate identity, small business branding, branding, Weddings by Silke, Trauung mit Herz, by Silke, Silke Hechler, Nicole Sprekelmann, Nicnillas Ink, modern calligraphy, moderne Kalligafie, Handlettering   I’m so happy to finally share this logo  for the lovely Silke Hechler. She has been running her business as wedding planner for quite a while before she decided to up her game and also become maid orator. This was the moment for her to feel the need for a new logo design, which would work as stand alone logo, but at the same time look great together.

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Branding for Studio La muse

Website – Logodesign and Branding for photographer Ashleigh Raddatz, Studio la muse, by Nicnillas ink   Today is the big day, that Ashleigh Raddatz, Jena based photographer,  launches her new studio under the name of “Studio La muse”. Ashleigh is the sweetest person and it has been total fun working with her, not least because of her cute American accent when talking German. As a Storytelling, Connection & Birth Photographer, I can see how her new studio will be a place for people to meet and get inspired. It was a pleasure, to create a visual branding for Studio La muse and I am happy to share it today.  

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Branding for Anja Schneemann Photography

Logodesign and Branding for Weddingphotographer Anja Schneemann, by Nicnillas ink January started with a wonderful branding project for the sweet and very talented Photographer Anja Schneemann. Anjas launch of her new brand comes at the perfect time for the new season and many wonderful weddings she will be photographing this year. The first part of the branding process is now completed and a new logo and website are in use. And I am so very, very excited to share the process and the final logo with you.

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